Smirnoff is taking a new street with the new concept "Smirnoff Ten" which is .. - yes ten people who`s getting the opportunity to travel around the world haunting the best party on Tellus.
The vodkacompany is about to make these ten report to the website, write blogs and picture/cam documentation from the adventure. They have also managed to get a deal with Youtube to advertise this event while the show is going on. Pure faith to the power of the internet to say it that way. The "fx`ed candy in the eye"- advertising film is made by JWT New York, production: Paranoid US, Visual Effects: Def2shoot-Paris, Sound Design: Final Mix: 750 mph. London. See the adfilm here. It is a good idea to make it load until you play. References / Kampanje.com
To see the article in Norwegian click on to www.kampanje.com